Who we are

We’re the Global Foodsmiths bringing international flavours onto your plates.

We travel to the ends of the earth, so you don’t have to, delivering on trend, easy to navigate & sustainably sourced global food ranges.
We offer bespoke, custom crafted ranges just for you.

Private label is our Forte and Global is our Thing

Our Services

How can we help you? We uncomplicate the complicated.

Innovation

Product & Range Concept Development
Creation of Category Architectures
Market Research
Category Insights

Development & Launch

Sourcing
Product & Recipe Development
Critical Path Management
Supplier Management
Technical Compliance

Other supporting services

Commercial strategy
Planning Service

Our Partners

We have long-standing, strong partnerships with leading top-class manufacturers from around the Globe.

Our products carry either of the below food safety certifications and all our partners are SMETA Sedex certified.

Our Projects

Asian Range Repositioning
View Range
Indian Range Revamp
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Mediterranean Range
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Middle Eastern Exploration
Coming Soon

Woolworths – Asian Range Upgrade

The Project Plan

With this repositioning it was our mission to INSPIRE people to cook Asian food, by simplifying the shopping experience in the category.  We set out to create authentic recipes into products that are multipurpose and easy to use.   We wanted the range to represent global food with local relevance, allowing consumers to incorporate Asian twists into their favourite local dishes. Our aim was to be best in class in the category  with exceptional quality.

The Result

Through extensive research, travel, experiencing traditional asian cuisine, along with extensive benchmarking, recipe development,  clever design and recipe suggestions, an innovative, on trend, multipurpose and easy to navigate Asian range was launched.

Asian Pastes

BBQ & Wok Sauces

Dipping & Sauces For Drizzling

Pantry Sauces & Oils

Other Pantry Essentials

Meal Kits

Woolworths – Indian Range Revamp

The Project Plan

We set out to build a range  that is innovative but relevant, reflecting restaurant and consumer trends.

This range was built on authentic Indian recipes, that can be used in various applications, traditional and modern; think Chicken Tikka Nachos made with Mini Poppadoms, or a Bombay Potato Grilled Cheese Sandwich.  The aim was to offer convenience, both through product and on pack messaging.

In essence we aimed to represent Authenticity, Diversity and Convenience.

The Result

A carefully crafted assortment that offers the convenience of ready to use pastes, simmer sauces with spice cap inclusions, as well as Indian accompaniments,  with easy QR coded on pack recipe suggestions.

This range was really brought to life with fragrant authentic flavours, and bold Indian inspired packaging design.

Simmer Sauces

Pastes (Coming Soon)

Spice Blends

Chutneys

Poppadoms

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Woolworths – Mediterranean Range

The Project Plan

We went off on a mission to help our private label partner build a first to market own brand Mediterranean range, in South Africa. We wanted customers to dive into an exciting culinary experience of exploring Mediterranean flavours, whilst ticking the boxes of the essence of Mediterranean foods: Freshness, health, bold flavour.

The Result

A carefully structured range perfect for Meze style entertaining offering bright, fresh & fragrant flavours.

Pastes

Spice Seasoning

Sauces & Soups

Olives and Other

Middle Eastern Exploration

The Project Plan

Coming Soon

The Result

Coming Soon

Pastes

Sauces & Soups

Olives and Other

19 Bolt Avenue, Montague Gardens, Cape Town, 7441

GET IN TOUCH

+264 81 437 5159
ENQUIRE NOW